1. Introduction
The National Trust's Privacy Policy sets out the ways The National Trust processes
personal data. This Privacy Policy only relates to personal data collected by The National Trust via
The National Trust website, membership forms, fundraising responses, emails and telephone calls.
This Privacy Policy does not apply to personal data provided to The National Trust
by any other means or via any other website. Users should be aware that if they access other websites,
using the links provided, these are outside our control. If they provide personal data to other companies,
the privacy polices of those companies determine the uses to which that information is put and The National
Trust's Privacy Policy will no longer apply.
2. The Data Protection Act 1998
The National Trust makes every effort to comply with the principles of the Data
Protection Act 1998.
3. Use Made of Personal Information
Personal information provided to The National Trust via The National Trust website,
membership forms, fundraising responses, emails and telephone calls will be used for the purposes outlined
at the time of collection or registration in accordance with the preferences you express.
Personal data collected and processed by The National Trust may be used, for the
following purposes:
a. Administration of membership(s).
b. Fulfilment of orders for goods and services requested.
c. Administration of donations and legacies.
d. In-house research and statistical analysis.
e. Communication about its conservation, membership, fundraising
and other activities.
f. Communication about special offers from carefully selected
organisations that make a financial contribution to The National Trust’s funds.
Processing personal data for the above purposes may entail sharing the information
with employees, contractors, agents and professional advisors of The National Trust and other carefully
selected organisations. Written agreements exist between The National Trust and such parties that there
must be no further disclosure of such personal data.
4. Consent
By providing personal data to The National Trust you consent to the processing of
such data by The National Trust as described in this Privacy Policy. You can alter your preferences
as described below.
5. Use of Data For Direct Marketing by post and telephone
At each point of data collection or registration you are given options to opt-out
from being sent future direct marketing material from The National Trust or other carefully selected
organisations by post or telephone. Where you do not opt-out of such communications, The National Trust
may send you information on its conservation, membership, fundraising and other activities and those
of other carefully selected organisations.
If at any time you want to alter your preferences or request that The National Trust
stop communicating with you in this way then you should write to the address shown in section
8.
6. Use of Data for email
At each point of data collection or registration you are given the option to opt-in
to receiving email marketing from The National Trust. Where you do opt-in to such communications, The
National Trust may provide information on its conservation, membership, fundraising and other activities
and those of carefully selected organisations.
If at any time you want to alter your preferences or request that The National Trust
stop communicating with you in this way then you should write to the address shown in section
8.
7. Accessing your personal data held by the National Trust
You have the right to ask The National Trust, in writing, for a copy of all the
personal data held about you (this is known as a 'subject access request') upon payment of a fee of
£15.00. If you would like to access your personal data held by The National Trust, please apply in writing
to:
The Data Controller
The National Trust
Heelis
Kemble
Drive
Swindon
SN2 2NA
8. Verifying, updating and amending your personal
information
If, at any time, you want to verify, update or amend your personal data or preferences
please write to:
The National Trust
Membership Department
PO Box 39
Warrington
WA5
7WD
Verification, updating or amendment of personal data will take place within 28 days
of receipt of your request.
If subsequently you make a data protection instruction to The National Trust which
contradicts a previous instruction (or instructions), then The National Trust will follow your most
recent instruction.
9. Cookies
A 'cookie' is a small text file that is placed on a user's computer hard drive by
a website. There are several types of cookie and the most common are often referred to as 'session'
cookies. These are used to keep track of information needed by a user as they travel from page to page
within a website. These cookies have a short lifetime and expire within a few minutes of the user leaving
the site.
Other types of cookies can be used to track internet activity after the user has
left a website. These are either sponsored by organisations external to the website being visited (known
as 'third party' cookies) or can originate from the website organisation itself ('first party' cookies).
These usually have a long lifetime with several months being quite common. They are 'harvested' and
'refreshed' whenever the user visits a page where the same or a similar cookie is being used. The website
www.nationaltrust.org.uk does not use third party cookies.
The National Trust uses benign, short lived 'session' cookies and 'first party'
cookies to tell whether a website user has logged-in, where to find details that can be used to pre-fill
parts of on-line forms and to personalise the user's visit to the website. They are also used to track
anonymously which areas of the site are popular and which are not used; this allows us to target carefully
our website resources.
The National Trust website uses Google Analytics, a web analytics service provided
by Google Inc. (Google). Google Analytics uses cookies to help the website analyse how users use the
site. The information generated by the cookie about your use of the website (including your IP address)
will be transmitted to and stored by Google on servers in the United States. Google will use this information
for the purpose of evaluating your use of the website, compiling reports on website activity for the
National Trust and providing other services relating to website activity and internet usage. Google
may also transfer this information to third parties where required to do so by law, or where such third
parties process the information on Google’s behalf. Google will not associate your IP address with any
other data held by Google. You may refuse the use of cookies by selecting the appropriate settings on
your browser, however please note that if you do this you may not be able to use the full functionality
of this website. By using this website, you consent to the processing of data about you by Google in
the manner and for the purposes set out above.
The National Trust also uses cookies in its email communications to personalise
the email and track whether the mail has been opened or read and whether the recipient has used any
website links contained in the email communication. This allows us to monitor and improve our email
communications and website.
Internet browsers normally accept cookies by default; however, it is possible to
set a browser to reject cookies. If this is done it is important not to exclude the benign and useful
session cookies or first party cookies. If you decide to do this you should choose an option that rejects
all third parties.
10. Links to Third Party Websites
This Privacy Policy applies solely to the personal data collected by The National
Trust and does not apply to third party websites.
The National Trust is not responsible for the privacy policies of third party websites.
The National Trust advises users to read the privacy policies of other websites before registering any
personal data.
11. Security
The National Trust holds your personal data in accordance with the security provisions
of the UK Data Protection legislation. We use industry standard Secure Server Software (SSL) for your
transactions with us. It encrypts all of your personal information, including credit card number, name,
and address, so that it cannot be read as the information travels over the Internet.
If you have any questions about security please contact The National Trust on: 0844
800 1895
Notification
of Changes
If The National Trust decides to change its Privacy Policy, it will post such changes
on its website under the section entitled 'Privacy Policy'.
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