A statement on our partnership with Cadbury

Press release
Breaking news
Published : 25 Feb 2020

Here's our statement relating to our partnership with Cadbury, highlighting that this year's Easter egg trails will go ahead as normal, and that chocolate will continue to be part of our Easter activities but less of a focus from 2021.

A spokesperson for the National Trust said: "While this year's Easter with Cadbury will go ahead as planned, we have both agreed this will be our last with the company.

"We have enjoyed 13 years in partnership with Cadbury, which has helped make our Easter trails such a success, and has encouraged hundreds of thousands of families to enjoy the outdoors at our places. However, now is the time for change as we look to increase our emphasis on nature and the outdoors. To reflect that in our Easter activities, from next year we will be making chocolate less of a focus.

“For this reason, it is the right time for us to end a partnership associated so uniquely with chocolate. We'd like to thank Cadbury for its support over the last 13 years."